Working with You, Working for You!
Since its founding in 2008, the American Energy Coalition has been a vocal and aggressive advocate for the heating oil industry, fighting against the misleading marketing by the natural gas utilities. Through your ongoing support, AEC has achieved many successes along the way.
Consumers throughout the Northeast have heard our side of the story through annual advertising campaigns.
Radio: For the last three years, we've been running multi-state radio commercials. This past fall, your support enabled us to run five different commercials across 44 radio stations, covering New York City, Long Island, Hudson Valley/Poughkeepsie, Bridgeport, Hartford, New Haven, Boston, and parts of New Jersey and Rhode Island.
TV: Our television commercials have been seen on major cable networks like CNN, Fox, MSNBC, HGTV, TLC, TNT, TV Land, The Weather Channel and USA.
Print: AEC has run hard hitting ads in some of the largest newspapers in the country.
Direct Consumer Marketing
AEC has consistently provided our members and dealers with the hard hitting, educational information they need to make informed decisions about their heating fuels, including:
Postcards: Our Every Door Direct Postcards have been sent to every home and business in at-risk neighborhoods, and are ready to be customized for your town!
Flyers: These materials were developed with OESP and OMA to give customers considering a switch to gas something to think about!
Bill Inserts/Leave Behinds: AEC has created several pieces chock-full of important facts about the costs to convert, expected gas price increases, unreliable utility service, and the effect of natural gas on the environment. These items are sized to mail with monthly invoices, leave alongside delivery tickets, or hand out from your front desk or at community events.
AEC provides our members with important information to post directly to their website at no charge.
E-alerts and News Updates: Sign up for the AEC E-Alerts to get timely information about Oilheat and natural gas - and feel free to share the news via emails; on your website, Facebook and Twitter accounts; or in your newsletters. Visit AmericanEnergyCoalition.com to view any e-alerts you may have missed.
Anti-Gas Videos and Audio Streams: Embed the broadcast AEC TV and radio commercials, as well as additional videos, directly on your site. Visit the website or go to AECEducationChannel on YouTube to view the available materials.
Website Banners: Show your support for AEC and link directly to the valuable information on our website with free banners from the member resources section.
We are committed to getting the word out to policymakers at the local, state and federal levels.
Government Outreach: AEC communicates with state and federal legislators regularly through meetings and emails.
Letter Writing Campaigns: We've created mail-ready letters to send to politicians, newspapers, or your customers to have your voice heard on important issues.
AEC supports and educates the people on the front lines of the battle - the employees who deal with our customers every day!
Employee Webinars: We developed and presented a series of training Webinars to prepare customer service reps, sales personnel, drivers and technicians to answer your customers' questions about natural gas.
Industry Presentations: AEC has spoken at industry trade shows and association meetings, educating our dealers about the issues and the tools available for their businesses.
AEC works with you and for you in the fight against natural gas.
Visit the Member Resources section at AmericanEnergyCoalition.com to see these materials and find out how to use them for your business!